Story excerpt provided by Cincinnati Enquirer.
Written by Josh Pichler.
LISNR: Lisnr is a software platform that drives engagement between content creators (brands, musicians, artists, and performers) and their audiences through a suite of mobile applications. By embedding ultrasonic tones within specific content, Lisnr triggers interactions unique to specific times, places, or events. This proximity marketing has applications in the entertainment industry – concerts and sporting venues – as well as retail environments.
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Originally published October 22, 2014.