Segmint raises $9 million strategic investment

Story excerpt provided by Crain’s Cleveland Business.

Written by Chuck Soder.

Segmint has raised $9 million strategic investment from another player in the fast-growing financial technology industry. The Akron-based company, which works with banks to analyze anonymous consumer spending data and use it for marketing purposes, didn’t disclose the name of the investor. A news release described the organization as “a global FinTech leader.” Segmint works with the firm today, according to CEO Rob Heiser.

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Originally published October 28, 2014.

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