Startup roundup: Local firms impress at SXSW and Plug and Play

Story excerpt provided by Columbus Business First.

Written by Carrie Ghose.

Several Central Ohio startups are landing investors and customers through prominent pitch days and accelerators in Austin and Silicon Valley.

Inmobly, technology for caching video to prevent bandwidth crunch, finished in the top three in the Accelerator competition over the weekend at the South By Southwest Interactive Festival. CEO Hesham El Gamal was among one of 48 finalists from 500 entrants to pitch before a crowd of investors and potential customers. While there was no cash prize to the Columbus company, the event generated many promising leads, said Scott Gatchall, senior vice president of corporate development. “It was a Shark Tank-like event and we feel we represented Ohio and the Midwest in general very well,” he said via email.

Prevedere Inc., a data analytics software company in Dublin that mines data sources to help companies predict where their markets are moving, is going through a second round of the 12-week Plug and Play accelerator. Last year it opened an office in Sunnyvale, California-based Plug and Play and went through its retail accelerator program, which helped it land several customers in the industry. This year it was chosen from 850 applicants to go through a new program focused on the financial industry. The company has grown to 13 employees in five cities, with eight in Dublin.

SeeMore Interactive, a Columbus developer of mobile augmented reality software for interactive marketing, has landed an investment from Plug and Play. It was one of 30 finalists that pitched to go through this year’s retail accelerator program but wasn’t selected. “Their company didn’t align with the focus of the partners for this batch,” Plug and Play spokeswoman Allison Romero said via email, but it can try again for the next round. Nonetheless, Plug and Play introduced SeeMore to Fortune 500 retailers, and as a portfolio company it can participate in expos.

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Originally published March 19, 2015.

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