Brandery grad changes course with new focus, new name

Story excerpt provided by Cincinnati Business Courier.

Written by Andy Brownfield.

A Cincinnati startup from the Brandery‘s 2013 class of graduates is changing direction to make an end run around the industry it originally set out to serve.

Sqrl began as a platform that gathers and then helps manage, create, track, follow-up and process requests for client information. It grew from a platform that kept accounting documents online to be emailed to clients, filled out digitally and emailed back.

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Originally published May 13, 2015.