Story excerpt provided by The Plain Dealer.
Written by Marcia Pledger.
The average American believes charities should spend the vast bulk of funds on programs and services, not administrative costs. And good charities agree – working hard to manage operations on what’s left over. But it’s hardly that simple.
National surveys and focus groups prove that donors are often confused about how much of their money goes to causes they want to support. Meanwhile charities find themselves scrambling to compete for federal and foundation funding to subsidize small and often dwindling operating budgets.
Satisfying donors and potential donors is an age-old challenge that led Clevelander Adam Roth to turn his passion for working in nonprofits to creating StreamLink Software, a tech company aimed at creating software tools for nonprofits and the public sector to help manage operations and get grants. The two tools help nonprofit boards communicate with their organizations with more transparency and show funders and potential funders where the money is allocated.
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Originally published July 20, 2015.