Story excerpt provided by Cincinnati Business Courier.
Written by Steve Watkins.
Fifth Third Bancorp has made its first investment aimed at helping its retail and health care clients with a venture capital infusion in Cincinnati startup Zipscene.
Fifth Third (Nasdaq: FITB), Cincinnati’s largest locally based bank and the 16th-biggest in the country, made a minority investment in the company that uses consumer analytics to help restaurants more effectively market to customers and potential customers.
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Originally published November 23, 2015.