Social influence startup Seen rolling with algorithm switch by Instagram and Twitter

Story excerpt provided by Columbus Business First.

Written by Carrie Ghose.

Frequent changes to the display algorithms of social media haven’t slowed down Columbus startup Seen Digital Media Inc., which helps brands find their most influential fans online and harness their grassroots marketing power.

Sales doubled in 2015 over the previous year and are on track to do so again, CEO Brian Zuercher told me.

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Originally published March 31, 2016.

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