Blog excerpt provided by VCJ.
Written by Tom Walker, Rev1 Ventures.
While capital may be harder to come by in the Midwest versus our coastal counterparts, there is more capital available now in the Great Lakes region and surrounding states. Entrepreneurs are growing increasingly savvy about gaining access to it.
Landing customers goes hand-in-hand with landing capital. There’s no better way for a B2B (business-to-business) startup to get investors’ attention than to sign up paying customers. We are seeing exciting developments as B2B entrepreneurs tackle the interrelated challenges of raising capital and customers.
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Originally published June 15, 2017.