Yelp analysis dubs Columbus, Ohio the nation’s ‘hottest hipster market’ and our minds are blown

Story excerpt provided by Venture Beat.

Written by Chris O’Brien.

Apparently, the capital of the Buckeye state has more going on than drunken college students howling at their college football team every weekend. A new analysis from Yelp and has determined via the wonders of big data that Columbus, Ohio is where it’s at for hipsters.

In other words: Take your hipster beards and avocado toast and suck it, San Francisco.

The two companies put their data into a swirling cauldron of over-priced single-brew coffee and mixed in some CDs of obscure local bands whose first records were much better before they signed with major labels. Or, as the companies explained: “‘Hottest Hipster Markets in America’ list identifies the most in-demand housing markets in the U.S. with the highest concentrations of ‘hipster’ businesses for home buyers looking to embrace indie culture.”

Click here to read the complete article.

Originally published October 5, 2017.

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