Success in virtual reality allows Kettering tech company to grow

Story excerpt provided by Dayton Daily News.

Written by Thomas Gnau.

Marxent appears to have found its place in the worlds of virtual and augmented reality, allowing the company to grow its Kettering office.

The company creates content management software and platforms in the $100 billion virtual reality and augmented reality markets, wedging those technologies into the homes and home furnishings markets.

Unsure about a kitchen remodeling? Want a new look for the family room? Marxent perhaps is best known for its VR work for Lowe’s Home Improvement, crafting what Beck Besecker, the company’s co-founder and chief executive, has called “Minecraft for moms.”

The idea is to “see” options for home improvements in full, immersive 3-D environment, wearing an occulus headset, for example. There are options as well for working on a tablet or iPad.

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Originally published 1/21/18.

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