A new Columbus tech startup is bringing fashion innovation to Ohio State through a clothing rental pop-up shop.
FITNXTDOOR will host its first pop-up at Trism from 5 to 7 p.m. on Tuesday. The event will be an opportunity for the public to see the clothing rental services the brand will provide through a style experience.
The brand aims to bring the concept of a sharing economy, similar to services like Uber and Airbnb, only now with clothes, according to the press release. The inspiration came from the co-founders’ own experiences with sharing clothes.
Click here to read the complete article.