A Cincinnati tech startup is launching an artificial intelligence product that can save companies dozens of hours in analyzing competitors’ marketing.
Nichefire, based out of HCDC in Norwood, is launching an artificial intelligence technology that can analyze competitors’ marketing strategies and track how their customers engage with it over social media. CEO Michael Howard told me the technology is currently being tested by companies, including a Fortune 500 bank, and should launch this summer.
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Story excerpt provided by Cincinnati Business Courier.
Written by Andy Brownfield.
Originally published April 1, 2019.