Serial entrepreneur Dawn Dickson raised $1 million in traditional venture capital two years ago for her smart-vending startup PopCom.
Last year, as she worked to get over the finish line to production, she chose a different route.
Rather than go back to venture capital firms, Dickson turned to a newly legal investment vehicle: equity crowdfunding. She said she did it because she wants lower-income people – and the black community in particular – to have a chance to generate wealth from startup investing.
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Story excerpt provided by Columbus Business First.
Written by Carrie Ghose.
Originally published April 8, 2019.